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Lycos is powered by
FAST (www.alltheweb.com) and they also display
Featured sites from Overture's pay-per-click
service.
Fast PartnerSite is also available as a Paid
Inclusion service which will influence your
placement in Lycos. For more information click
here.
Submission Notes
-
It's very important to be listed in the Open Directory. We
suggest submitting through Lycos rather than through the Open Directories Home Page.
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Find the category you would like to be listed under, then go
to the bottom of the page and click the "Add Website" link. A form similar to
Yahoo's will come up, in which you'll add your information.
It's important to use keywords in
your description, as metatags and body text make no difference to the Directory
-
Unlike Yahoo, you can submit to multiple categories in Open
Directory, but don't over do it.
-
Submit
to FAST's free Add
URL service.
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Good
link structure throughout the
site is important
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<title>
tag is the most important
Recent Developments
Lycos InSite
AdBuyer - Create and manage keyword
advertising campaigns to promote
your web site and sell your
products. Create text-based ad
panels to display on the Lycos
Network. Pay for only the
actual traffic your site receives
from ad click-throughs. This
auction-based service lets you set
your own price and manage your
campaign to maximize return on
investment. (Source:
CPC Advertising with Lycos)
FAST has
publicity endorsed a procedure the
FTC recently recommended on
disclosing paid listings. In
addition they've taken steps to
further detail where and when
payments affect search engine
results.
On some
partner sites however, these new
information links are hardly
noticeable – consisting only of a
hyperlinked letter (i) in very small
font which looks like this (i) (Source:
Planet Ocean Communications
Reference:
Fast Press Release)
Links and Resources
FAST
(www.alltheweb.com)
FAST
Add URL page
Planet Ocean's Keyword
Density Analyzer
Add Your Site page
About Lyco's Open Directory
Lycos
Stories from Marketing Monitor
Lycos in the News
(These are recent stories from various news sources where the word
"Lycos" appears)
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