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>> Welcome : Sales Home : Why Search Engine Position? : What We Do, Step by Step : Consultation and Development of Keyword Rich Content



 


PEARLMAN'S – A look at how search engines can provide increased traffic

Bill Pearlman had a strategy
in mind when he came to Searchengineposition. 
Since then, that strategy has
more than quadrupled his 
traffic from search engines.. 
read the article

 

What We Do: Step by Step  Step 4 - Consultation and Development of Keyword Rich Content
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Consultation and Development of Keyword Rich Content

Content development is likely necessary if any of the following apply:

  • Your site has a low page count

  • Your site has low visible text content

  • Much of your site's content is buried within CGI bins or other database produced pages

  • Your keyword density is "diluted" by large amounts of coding, such as JavaScript

  • Your competitors' sites have much more relevant content than yours

  • Your site has lots of content, but it's not relevant or doesn't contain your key phrases.

This content development can work several ways...editing existing text content on site pages, adding new text to existing content pages and/or or creating entirely new pages/sections of the site.  

We have professional writers on staff to use resource materials provided by you and by our own research to develop effective, useful keyword rich content for your site.

The Why

When your site has key phrases included throughout the visible text content, on pages that your visitors find useful, webmasters of other sites may consider your site very authoritative on the topic and start linking to it. This can lead to increases in Link Popularity, PageRank, Search Engine Rankings and higher traffic volume. The extremely useful content you've developed on your site should also lead to higher conversion rates.

An employee here at SEP came up with an extremely good analogy... "If you go to a magazine stand and had the choice of buying a two-page magazine or a 200-page magazine...which one would you choose?" The most obvious choice would be the 200-page magazine, because it's likely to offer much have more of the information you're looking for! 

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